Video Recording: Alexis Rago on Loving Your Business
Title: How to Love your Business and Reconnect in your Daily Grind
Forbes recently shared the results from The Capital One Business Survey of U.S. small business owners (total annual revenues less than $20 million) surveyed November 17-21, 2021:
- 42% of small business owners, and 62% of minority business owners, have reported recently experiencing burnout.
- The SBA reports that 81% of small businesses have no employees.
Burnout affects mental well-being, physical health, and work-life balance, not to mention your productivity and business profitability. Whether you have employees or not, it’s easy to get stuck in the daily grind and lose your passion for your business. How can you snap out of it so your business can grow? We’ll share various marketing strategies to reconnect you with your business, help you work on your business, and remember the importance of the daily grind.
- How to face obstacles that are draining your energy
- A framework to create purpose-driven marketing strategies
- How to reconnect and stay connected to your business
Recorded: February 7, 2022
Alexis Rago, the Big Kahuna at Marketing Mana LLC and Work On Your Business (WOYB), coaches and empowers small business owners to create powerful connections with their ideal clients through marketing strategies. Collaborative sessions address SMART marketing goals, business core values, mission, vision, branding, customer segmentation, messaging, strategic marketing plans, action plans, and more. The WOYB Retreat provides an intense getaway for 8 small business owners to create marketing strategies in 3 days while staying at a mansion.
In addition to her MBA from Ross School of Business at University of Michigan (Go Blue!), her expertise stems from 20+ years of marketing companies and brands of all sizes in various industries including technology, eCommerce, retail, legal, financial solutions, insurance, real estate, health & wellness, coaching, and more.
Alexis enjoys showing up for herself so she can provide value to others, giving her dog belly rubs, traveling, healthy and active choices, eating chocolate that’s worth it, and being a boy mom, wife, daughter, friend, and volunteer. She wants to move back to her childhood home, Hawaii, especially during Midwest winters.