Title: Employment Law Compliance: 1099 vs. W2
The pandemic and the Great Resignation have created significant workplace changes. Remote and hybrid work, flexible schedules and an influx of gig workers makes the complicated classification of workers even more challenging. How do you know if someone is a true 1099 contractor rather than a W-2 employee? Read More “Video Recording: Lori Goldstein on Employment Law Compliance”
Title: Why is Social Media so important for business growth?
This talk will explore why Social Media and Online Reputation management is so crucial for today’s business success, including its benefits for businesses, social media trends, and the basics of developing a social media strategy. Read More “Video Recording: Michael Brown on Social Media for Business Growth”
Title: Leadership & Coaching
There’s more to leadership then, well, leading. In fact, the most successful leaders use coaching techniques to get the most out of their teams. Julie will dig into some easy and effective tools so you can start coaching your teams immediately. Read More “Video Recording: Julie Bronsteatter on Leadership & Coaching”
Title: Top Cyber Threats of 2022 and How to Protect Your Organization
Cybercrime is now the #1 crime against businesses in the United States. Learn how to identify and avoid these threats from causing great harm to your business utilizing tools you already have and next generation tools making a huge impact on cybersecurity. Read More “Video Recording: Cohen Barnes on Cybersecurity”
Title: How to Love your Business and Reconnect in your Daily Grind
Forbes recently shared the results from The Capital One Business Survey of U.S. small business owners (total annual revenues less than $20 million) surveyed November 17-21, 2021:
- 42% of small business owners, and 62% of minority business owners, have reported recently experiencing burnout.
- The SBA reports that 81% of small businesses have no employees.
Burnout affects mental well-being, physical health, and work-life balance, not to mention your productivity and business profitability. Whether you have employees or not, it’s easy to get stuck in the daily grind and lose your passion for your business. How can you snap out of it so your business can grow? We’ll share various marketing strategies to reconnect you with your business, help you work on your business, and remember the importance of the daily grind.
- How to face obstacles that are draining your energy
- A framework to create purpose-driven marketing strategies
- How to reconnect and stay connected to your business
Recorded: February 7, 2022
Alexis Rago, the Big Kahuna at Marketing Mana LLC and Work On Your Business (WOYB), coaches and empowers small business owners to create powerful connections with their ideal clients through marketing strategies. Collaborative sessions address SMART marketing goals, business core values, mission, vision, branding, customer segmentation, messaging, strategic marketing plans, action plans, and more. The WOYB Retreat provides an intense getaway for 8 small business owners to create marketing strategies in 3 days while staying at a mansion.
In addition to her MBA from Ross School of Business at University of Michigan (Go Blue!), her expertise stems from 20+ years of marketing companies and brands of all sizes in various industries including technology, eCommerce, retail, legal, financial solutions, insurance, real estate, health & wellness, coaching, and more.
Alexis enjoys showing up for herself so she can provide value to others, giving her dog belly rubs, traveling, healthy and active choices, eating chocolate that’s worth it, and being a boy mom, wife, daughter, friend, and volunteer. She wants to move back to her childhood home, Hawaii, especially during Midwest winters.
First Virtual Business Networking Happy Hour of 2022
We launched our 1st Virtual Happy Hour event of 2022 last night with great success. Many local business owners joined us for a night of networking and just having fun. The “Wheel of Colors” was a lot of fun and something that we will continue in our future events. Read More “Video Recording: January Happy Hour Virtual Event”
Title: 6 Easy Steps That Will Make Your Website a Lead-Gen Machine
How can you use digital marketing for lead generation and attract new customers? The design of your website directly affects how well you connect with potential customers and convert them into sales. Read More “Video Recording: Michel Sharritt on Website Lead Generation”
Title: Business Mindset Matters
We know our mindset matters when it comes to our business, but how often do we really take an objective look at ourselves and our mindset? What could change if we were honest about how we are really showing up for our business? Read More “Video Recording: Tammy Helfrich on Business Mindset”
Title: The Power of Networking Outside & Within an Organization
This interactive session helps participants become more aware of the importance of networking outside AND within the organization. Read More “Video Recording: Bette Lawrence-Water on the Power of Networking”
Title: Building a Referral Base with Online Marketing
Designing a social media plan that offers the highest return on investment (ROI) across a variety of marketing channels is tricky. Read More “Video Recording: Michel Sharritt on Social Media Marketing Channels”